# My Campaigns

This screen displays all e-mail Campaigns that you can manage.

Campaigns are a powerful way to keep in touch with prospects, members, customers, and others interested in what you do through e-newsletters, e-promotions, and e-announcements.
Campaigns can be sent as plain text or HTML (by selecting a Page) to a one of more Contact Groups.
Only Contacts that have a valid e-mail address and have "opted-in" to receive e-mails will be included in any Campaign. We call these Contacts "Subscribers".
Since Campaigns can be Pages, your website design, content styling, logo, and other branding can remain intact, so your image stays consistent and professional to all Subscribers.
You can also add a personalization tag before you broadcast it, and the system will insert each Subscriber's name into every e-mail message.
Campaigns can be paused, restarted, and canceled at any time before they have been completed. You can monitor a Campaign's Status at any time.

## Creating Campaigns

You must be a Campaign Manager to create a Campaign.
If you are also a Content Manager, you can create a Campaign from any Page that you can edit. Modify the Page to your liking, and click "Create Campaign". Your Page will be selected by default.
TIP: Be sure that you assign at least one Contact Group to your Campaign Managers so they have access to Contacts to send too. Likewise, you can also use this feature to restrict Campaign Managers to only sending Campaigns to their own Contact Groups.
NOTE: For HTML Campaigns, a snapshot copy of the Page being sent is saved within each Campaign, so that the content remains the same even if the Page gets changed or deleted after the Campaign has been created or sent.
NOTE: For HTML Campaigns, when a Campaign is created a unique tracking code will automatically be added to the end of each returning link (this is a link that comes back to your site) that does not already contain a tracking code.
NOTE: Because the majority of e-mail clients do not support JavaScript, E-mail Campaigns will not include it. This means Pages that contain Ad Regions, Photo Galleries, or any other type of JavaScript should not be e-mailed.
NOTE: If the built-in Google Analytics, Who's Online, or Social Networking features are enabled for your site, those code snippet will not be included in Pages when they are e-mailed because they can cause delivery or viewing problems for some recipients.

## Viewing Campaigns

Click on the Campaign name that you want to view. Campaign Managers can only view and edit their own Campaigns. Site Managers can manage any Campaign.

## Sending Campaigns

Campaigns can be started or restarted manually at any time, or started automatically at a future date and time if the Campaign Scheduler is enabled.
Campaigns merge all Subscribers together and removes any opt-outs and duplicate e-mail addresses to ensure that only those Subscribers that want the e-mail will get one, and only one!
Campaigns send individual e-mail messages to each Subscriber, so that no snooping e-mail administrator can view the message header record and determine who else received the same e-mail communication. This method also produces the highest delivery rate.
For HTML Campaigns, two versions of the Page are embedded into each e-mail message. One version is HTML, reformatted to be displayed correctly within any web-based e-mail client, like Gmail or Yahoo! mail. The other is a text version, created automatically from the Page's content, so that text-based e-mail clients don't see any messy HTML if they are unable to render it. Also included in the message footer is a link to the Page itself, so that the Subscriber can view the message from within their web browser if they wish.

### Sending from your Desktop Browser

If the Campaign Scheduler is disabled, the system will use your desktop browser to send the Campaign. To manually start or restart a Campaign, click on the Campaign name and then click on "Send Campaign".
When you click "Send Campaign", a browser window pops up and begins sending the e-mail messages for the Campaigns. If you close the browser window, or click "Stop & Close" before the Campaign is complete, the Campaign will be interrupted and not all e-mails will be sent.
If you do close the window or stop the Campaign, you can "resume" it again at anytime to sent the remaining e-mails by clicking "Send Campaign" again.
NOTE: The system broadcasts individual e-mail messages that are not sent at one time to maximize delivery rate, so please be patient.

### Sending using the Campaign Scheduler

If the Campaign Scheduler is enabled, and you would like the Campaign to be sent automatically at a future date and time, click on the Campaign name and set the "Send at this Date & Time" field. If you leave this field blank, your Campaign will be sent immediately.

## Personalizing Campaigns

You can personalize your Campaigns so that each e-mail is delivered with the Recipient's name in the subject or the body of the e-mail. To do this, simply add the follow text tag to the body (for plain text format) or Page content (for HTML format) and/or the Campaign's Message Subject line:

^^name^^

If you want to replace the name value with some alternative text in case the name is blank, then use this format:

[[^^name^^||Recipient]] <- "Recipient" can be replaced with any text.

The "name" mail merge field is replaced with the Subscriber's Contact values according the the following example:

- Dear ^^name^^,
- If there is a value in the Contact's Nickname field, use it:
  Dear Andy,
- Else If there is a value in the Contact's Salutation, First Name, Last Name, and Suffix, use:
  Dear Mr. Andrew Smith, Jr.,
- Else If there is a value in the Contact's Salutation, First Name, Last Name, use them:
  Dear Mr. Andrew Smith,
- Else If there is a value in the Contact's Salutation and Last Name, use them:
  Dear Mr. Smith,
- Else If there is a value in the Contact's First Name and Last Name, use them:
  Dear Andrew Smith,
- Else If there is a value in the Contact's First Name and no Last Name, use it:
  Dear Andrew,
- Else If there is no value in the Contact's First Name or Last Name, use the default text:
  Dear Recipient,

## Unsolicited E-mail (SPAM)

In order to be compliant with the CAN-SPAM act, legislation intended to prevent unsolicited e-mail from flooding your inbox, each e-mail message sent by a Campaign contains an additional message at the bottom. This message provides the following functions, and cannot be disabled:

- Allows the Subscriber to instantly "opt-out" of any future Campaigns. (They can opt back in later if they wish.)
- Adds the Physical Mailing Address of your organization from the Site Settings.

It is important to point out that we do not condone unsolicited e-mail communications and using this system for such purpose violates our terms of use policies. If we detect such usage by your account, we will disable the Campaign feature for your website permanently.